Sunday, February 10, 2008

Print Media

At least once a week I read the newspaper, but most of the reading I do these days come from my text books. To relax I try to read novels recommended by friends, and sometimes I borrow copies of WIRED magazine from my boyfriend.

Now that being environmentally conscious has become a lifestyle and not a just a trend it seems that we could be moving towards a paperless age. Except that WAL-MART bookstores, junk mail, and endless office printouts multiplied a zillion times by skyscraper floors across the continent show exactly the opposite road taken. Maybe digital design is even making us have more print media. Think about the booklets that come with a purchase of a digital device.

Unless paper is outlawed sometime in the future, I don't think print will ever die. It seems that important documents (contracts, laws, etc.) must be printed as if having a hardcopy of such documents makes them more credible. Maybe it will die someday, but not soon. The most that could happen is that we continue to print important documents and the rest digitally produced and carried on iPod/Blackberry like devices.

1 comment:

john said...

I agree that print will not die. As the web is most used tool in the world, and having digital edition besides print version will increase the readership. Through this digital publishing, there is benefits for user like easy access, less time consume, access from anywhere, digital archives, etc… which will make attract the user. Now publishing through web, social media, pod cast, blog, mobile are in booming stage. So publisher would analyze the importance of the above mediums and publish according to the reader’s interest. Companies like http://www.pressmart.net helping to the all print publishers to distribute their publications through above channels.